Views: 0 Author: Site Editor Publish Time: 2016-08-08 Origin: Site
Your website hasn’t been updated to Responsive Web Design (RWD) yet? It should be taken into consideration this year~ Take a look at 'Sweeping Web Design Trends', responsive web design has become one of the most popular web design technologies. Here are five reasons why you should choose RWD as soon as possible~
Advice from Google Big Brother
What Big Brother says is edict. Since 2012, Google has strongly recommended the adoption of responsive web design because it is currently the most suitable solution for smartphones.
A responsive webpage has only one URL and only one HTML structure. This structure is more suitable for Google search engines to include website content.
Brother is always right. This reason alone is enough for you to immediately update to a responsive web page.
Note to Google Developers: Building Smartphone-Optimized Websites
Reduce web page bounce rate
When a user enters your website and immediately clicks the previous page to return to the Google search page, Google will automatically determine that your website is not the page the user wants. (Supplement: But sometimes it’s not that the content of your website does not meet the user’s needs, but that when he uses his mobile phone to open the computer version of the web page, the user is not happy and jumps out immediately, which also sentences the website to death...so sad...)
A 2013 study showed that 28% of users use smartphones to access the Internet. As mobile phone penetration and Internet speed increase, the proportion of mobile phone users will increase significantly. Responsive web pages can ensure that your website can be browsed smoothly on devices of various sizes, which will naturally reduce the bounce rate.
One website = one SEO internet marketing strategy
The computer version + mobile version seems to solve the problem of mobile browsing, but when you have a computer version and a mobile version of the website at the same time, it also means that you need to manage two sets of websites and formulate online marketing strategies for the two websites. (To put it simply, two websites are two expenditures, but your traffic and rankings cannot be integrated together. OMG, it’s such a disadvantage~)
Responsive websites solve the problem of browsing on computers, mobile phones, and tablets, and at the same time, they can also concentrate the firepower of online marketing on one website.
Many companies still rely on mobile versions of their websites to dominate the world, but mobile versions of their websites will begin to have more and more maintenance problems.
When technology advances and changes rapidly, mobile websites need to be updated more frequently to keep up with technology and visual effects. Responsive websites not only have lower maintenance costs, but also have two major features: 'Media Queries' and 'Fluid Grids' that also extend the service life of the website. Users will constantly update their phones, computers, or tablets, but your website rarely needs to be updated with hardware device technology.
Generate maximum return on investment (ROI)
The above reasons must have led to a consensus that responsive website design can generate the greatest return on investment.
In today's era, the market battlefield of enterprises has expanded to the online world, and their inability to compete with competitors can become a fatal injury to the shopping mall. In order to expand your business, a responsive website can ensure that your website can be viewed on various devices, which means you can reach more target customers, effectively reduce the bounce rate, and increase your customer base; there is no need to increase online marketing expenses and increase the service life of your website, which means lower operating costs.
