Innovative gameplay drives growth! Changzhou TPV Information helps Changzhou Wujin Hydraulic Factory win foreign trade orders from Europe and the United States. Text

Good news came from the hydraulic power station and hydraulic valve manufacturers that Changzhou TPV Information Services has cooperated with for many years and successfully obtained European foreign trade orders for 1,000 sets of products. This order was facilitated by accurate traffic flow through overseas social media channels, once again confirming the powerful enabling effect of refined overseas social media operations on the overseas export of industrial products.

This time, European buyers have strict requirements on product qualifications and clearly require supply factories to have CE certification. At present, many domestic peers miss cooperation opportunities due to lack of relevant certifications. However, our cooperative customers have complete qualifications and excellent product quality. We successfully won this order with our hard core strength.

At the level of overseas social media operations, we have worked with our customers to create an efficient customer acquisition strategy: in response to the product customization and design needs put forward by European customers, regardless of whether the cooperation is implemented, the demand scenarios and product plans will be filmed into explanatory videos and directed to the corresponding countries and regions. Relying on the idea of ​​"single point demand mining of regional common markets", we will continue to dig deep into potential customers in the same region to achieve long-term growth in traffic and inquiries.

In addition to European B-side purchase orders, relying on overseas social media matrix operations, we also helped this customer successfully connect with the top sellers of Amazon in the United States and establish long-term supply cooperation. Hydraulic power units are typical industrial accessories. There are few e-commerce retail scenarios in China. However, overseas users have strong demand for independent modification and industrial assembly, and the online retail market has a vast space. This customer has outstanding R&D and design capabilities, can quickly match the customized needs of cross-border sellers, and relies on social media traffic to continue and stabilize shipments.

For industry offline exhibitions, we have also created low-cost online exhibition solutions. Traditionally, the comprehensive cost for a single person to participate in overseas exhibitions is as high as 50,000-100,000 yuan, which requires high investment and unstable conversion. We use geographical targeting and timed streaming technology to accurately place social media advertisements in the city where the exhibition is held and surrounding areas during the hydraulic industry exhibition. The cost of a single event is only RMB 2,000-3,000, and each event can stably harvest about 50 accurate customer leads, achieving exhibition-level customer acquisition effects at a very small cost.

From customer discovery, content marketing, advertising delivery, to multi-channel order conversion, Changzhou TPV Information has continuously polished the overseas social media operation system of industrial products and summarized practical and high-return overseas methods. In the future, we will continue to share practical experience to help more manufacturing companies get rid of the limitations of traditional customer acquisition and develop global markets with low cost and high efficiency.