Changzhou Packaging Machinery Factory specializes in fully automatic packaging machines, balers and other products. Its products are exported to many countries and regions around the world, but its overseas brand awareness is low. Overseas customers are mainly obtained through B2B platforms, with a single drainage channel and customer trust is difficult to establish.
Changzhou Intelligent Equipment Factory specializes in high-tech products such as industrial robots and automated production lines. It targets high-end markets in Europe, America, Japan and South Korea. Its target customers are purchasing managers and production leaders of large manufacturing companies. However, traditional email development was previously inefficient and difficult to reach decision-makers, resulting in slow expansion of overseas markets.
Changzhou Auto Parts Factory mainly exports automotive lamps, seals and other parts to Europe and the United States. It previously relied on offline exhibitions and B2B platforms, which were costly and had a single customer base. Then it tried to operate TikTok independently for half a year. Because it was unfamiliar with the platform algorithm and overseas user habits, it only received a small number of scattered inquiries and failed to achieve order conversion.
Changzhou Machinery Factory’s precision machine tool accessories are of high quality but have low overseas visibility. Due to the lack of a professional team to independently operate overseas short video social media, the accounts are messy and the content is seriously homogeneous. The video playback volume is only double digits for a long time, and it is unable to obtain effective inquiries.